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Your partner in unlocking new healthtech markets

HealthGTM helps healthtech firms accelerate growth and drive topline revenue.  We address a range of sectors, including digital therapeutics, pharma-adjacent biologics, behavior change, food as medicine, and foundational wellbeing. We enable clients to identify new markets and access new channels, reduce risks associated with narrow distribution, and develop novel go-to-market strategies. Once we devise an overall strategy, we: 

 

  • Zero in on target customers

  • Establish new sales channels 

  • Assess customer appetite

  • Establish product-market fit

  • Design and execute distribution plans to grow revenue 

  • Help forge critical distribution channels and partnerships

  • Develop messaging and positioning

  • Guide clients through a market’s operational and regulatory requirements 

 

Importantly, we get creative to establish innovative distribution channels that put our clients ahead of the competition - taking one step off the beaten path to overtake the pack.

 

Non-US companies have used HealthGTM to negotiate with US health plans and to help them navigate the complex landscape. 

 

Consultants rely on HealthGTM to surface innovative solutions in the market and work with high-potential solutions to understand and meet the consultant’s requirements, hence making them more effective partners. 

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  • Expertise in benefits, medtech, digital therapeutics, and telehealth

  • Partnerships with employers, consultants, payers, aggregators, providers, Pharma, and allied healthcare services 

  • Clients include digital care solutions, in-person care sites, payments vendors, benefits providers, insurance carriers, diagnostics firms, and more  

  • Sector focus on wellbeing, mental health, biofeedback, supplemental benefits, Food as Medicine, integrative medicine, employee benefits, fitness, senior care

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